Hype Wedding didn’t begin with a business plan—it started with love.
Three years ago, one of the founders, Emily Lee, who was then a bride-to-be was working in Manila, separated from her fiancé by distance but united in spirit. While preparing for their wedding, they had their pre-wedding photos taken back home in Korea. Emily shared those dreamy, cinematic shots with her Filipino friends online, never expecting the flood of reactions that followed.
Her friends were captivated: the soft lighting, the stylish wardrobe changes, the effortless hair transformations mid-shoot, the emotion in every frame. “How did you change dresses that many times?” “Did you really switch hairstyles between shots?” “Why does it look like a magazine editorial?”
Those simple questions led to a powerful realization: Korean wedding culture was largely unfamiliar to many in the Philippines, but incredibly inspiring.
In Korea, it’s standard to rent multiple dresses, coordinate seamless makeup and hairstyle transitions, and work with a professional team that guides couples through editorial-style poses to highlight genuine emotions. It’s a holistic experience designed to capture not just images, but the heart of a love story.
That revelation sparked a new dream: what if Filipino couples could have the same luxurious, stress-free, and deeply artistic wedding experience without the high price tag?
And so, Hype Wedding was born.
Their first location? Jeju Island. A scenic paradise beloved by Korean couples but still under-the-radar for most Filipino tourists. Not only is Jeju breathtaking, but it also offers world-class photography services at a fraction of Seoul’s costs.
With this, Hype Wedding created an all-in-one experience tailored for Filipino soon-to-weds: complete with photographer selection, wardrobe styling, hair and makeup, transportation, fresh bouquets, interpretation services, and even travel support. Every detail is curated, from the perfect light for a stolen kiss, to a hairstyle that dances with the ocean breeze.
What sets Hype apart is its design philosophy. They believe in trendy sophistication, where K-beauty meets high fashion and natural authenticity that captures the laughter and spontaneity of real love, and emotional depth—those quiet, intimate moments that reveal a couple’s true connection.
Distance isn’t a barrier. Hype’s team is based in both Korea and the Philippines, and their seamless online coordination system. Using WhatsApp, email, and multiple planning sessions, they ensure that every couple feels supported from day one. They carefully match each bride and groom with the right photographer, makeup artist, and stylist based on their unique personality and taste.
From the moment a bride tries on her dresses in Jeju to the final romantic frame, Hype Weddings delivers not just a shoot—but a memory. At about USD 2,500, Hype Weddings makes Korean-style elegance both accessible and unforgettable.
For Filipino couples seeking something different, something elevated, Hype Weddings offers more than photos. They offer a once-in-a-lifetime story told through light, style, and love.
Because every couple deserves to see themselves not just as they are, but as the stars of their own timeless romance.
For inquiries you may contact Hype Wedding on Instagram @hypewedd_ing or email [email protected], Website: https://litt.ly/hype_wedding or WhatsApp: +63 (0)917-450-5734 / +82 (0)10-6269-5990.
